wedding business educator + strategist

Ready to book more weddings and stop the ghosting - for good?

Hi, I'm Carolyn! I'm a wedding business CEO and educator. I help wedding pros book more weddings by designing a sales system that builds the trust that is so necessary before someone can book you for their wedding. And I know you can do it, too. 

Build a Thriving Wedding Business That Works for YOU

Hi, I'm Carolyn! I’m on a mission to help every wedding business owner run a sustainable, streamlined, and low-stress business.

As a wedding business CEO and strategist, I help wedding entrepreneurs learn proven methods to streamline their businesses, make things less stressful, and have the confidence they need to take bigger jobs and rock every single wedding.

Get my free guide: 

The 10 Gentle Sales Emails I Send to My Wedding Clients

Let's take a peek behind the screen of my successful wedding business, so you can get inspired and book more weddings! You'll get the 10 emails I send to my wedding clients, so you can see exactly how I build trust from the very beginning.

As Seen In

Say Goodbye to Ghosting

We can all agree that ghosting is the worst. But I stopped getting ghosted with my Gentle Sales System, which treats every potential client with warmth and compassion from the very beginning, and builds the trust that is necessary before they can book you for their wedding. 

I now have a 100% booking rate in my wedding floral business. And I know you can do it, too! In the Wedding Sales Fix, I'll teach you every step. 

Build Trust, Book More Weddings

Building a trusting relationship takes time. But what if you could start building trust from the instant someone fills out your inquiry form? With the right tools, it's totally possible. Get my free guide: The 10 Gentle Sales Emails I Send to My Wedding Clients. I'll show you exactly how I do this in my wedding business, so you can get a true peek behind the screen.

No More Struggling Alone

You don’t have to spend years figuring out how to book more weddings. Why not get the support you need to stop second guessing yourself, and start booking more weddings with ease? You can work with me right now on a 1:1 VIP Day. 

WHAT They're SAYING

"EVERYTHING IS DELIVERED INA REALLY HONEST, GENEROUS WAY"

"Carolyn is so easy to listen to, and everything is delivered in a really honest, generous way. It all felt worthwhile. Some educators waste so much time stringing people along and trying to keep them engaged or upsell them, but everything you said was solid and useful. Everything was so jam-packed with good advice and translatable to my business. Unlike most other trainings I've done, I would count this as a great use of precious time."


- Annika, past client

about ME

Hi, I'm Carolyn!


I'm a wedding business CEO turned educator (although, I certainly still do weddings!).


With 15+ years of experience in sales, project management, and business systems, I help wedding business owners go from ghosted to fully booked. Why? Because I know it can be done!


Several years ago, I was trying everything I could to have a fully booked calendar. It felt like I was always having a carrot dangled in front of my face, and getting ghosted was the hardest thing. My feelings were always hurt. 


Now, I’m running the wedding business of my dreams.

I developed my Gentle Sales System so that I never get ghosted, and now I have a 100% booking rate in my business. It’s been so successful, I often turn work away.


And the best part of this story? I know you can do this, too.


Get the Free Guide:

The 10 Gentle Sales Emails I Send to My Wedding Clients

Get the real emails I send potential wedding clients in my successful wedding floral business. This guide will give you the inspiration you need to test things out and book more weddings! You'll see exactly how I build trust from the very beginning.

WHAT They're SAYING

"I FEEL MORE CLARITY, AND A MAJOR CONFIDENCE BOOST"

"Carolyn is warm, and brought her whole self to our conversation. She is easy to connect with. I feel more clarity about the type of mindset to bring to a luxury wedding. I felt like I had a personal cheerleader, and a major confidence boost. I truly appreciate your time and wisdom!"


- Kjessie, past client