About Carolyn

I'm so glad you're here!

My story is a little wild. Funny enough, my last 9-5 job was in West Africa. When I came back to the US with no clue what to do next, I enrolled in farm school “for fun,” and I fell in love with flowers. But after farming for only a couple of years, I had a terrible injury that ended my farming career for good. I was back to square one, and broke as hell.  

Faced with losing thousands in farm investments, I started getting serious about making weddings my bread and butter. The wedding industry is a $57.9 billion dollar industry in the US, and I needed to make money. 

When I started Bloom Poet, there were floral design classes, but no one was teaching wedding sales. I wasn’t booking enough weddings. I was getting ghosted all the time, and it felt like I always had a carrot dangling in front of my face. I knew I could do better. It took me years of trial and error, expensive 1:1 mentorship, and developing different systems before I was able to book every wedding I wanted.  

In two years, I went from 1-2 weddings and no clue what I was doing, to booking out a full calendar of perfect clients, raising my minimum to $12,000, and making a real salary - all during COVID. I developed my Gentle Sales System so that I never get ghosted, and now I have a 100% booking rate in my business. It’s been so successful, I often turn work away. 

Now, I have found joy in my wedding business again, because everything has become so much easier. I’m not spending a ton of wasted time on proposals, only to get ghosted. I’m not spending hours on nerve-wracking sales calls. And yet, my wedding clients are all amazing, wonderful, “ideal” clients. 

I also get to help wedding pros like you build your own Gentle Sales System, so you can stop the ghosting and book more weddings. And I love that, because wedding pros are not only the hardest workers, but the most fun people to be around! And I truly believe that when our small businesses succeed, we make the world a better place. 

I’m here to help you succeed, because I know you can do this, too.

There is nothing wrong with you if you are getting ghosted, or ending up with a pile of quotes and no firm bookings. But I don’t want you to spend years of frustration figuring it out on your own. You just need a little help with your sales so you can stop the ghosting and book more weddings.

Ready to make it happen?